Why We Keep Turning Values Into Calendar Events



Every year starts the same way.

Christmas arrives and suddenly people remember kindness. Generosity becomes visible. Patience shows up. Forgiveness gets talked about. For a few weeks, behavior improves because the season tells people it should.

Then Christmas ends.

A few days later, New Year’s arrives and the language changes. Now it is about becoming better. Fixing habits. Starting fresh. Making promises to finally change, because the calendar flipped and the year feels new.

By February, Valentine’s Day takes over. Love gets compressed into flowers, dinners, and expectations. Affection is scheduled. Romance is measured by effort spent on one specific date instead of how people treat each other the rest of the year.

Later come Mother’s Day and Father’s Day. Gratitude is condensed into cards, posts, and one day of attention. Appreciation becomes a performance instead of a posture.

Different holidays. Same structure.

Values get gated into dates.

And every time that happens, something fundamental breaks.


The Origin Problem

I am a Christian. That matters here, not because I expect anyone else to agree, but because it shapes how I understand why this pattern exists at all. I was raised to see values as daily practice, not seasonal behavior. That is what I live by and what I teach my kids. Not speeches. Baselines.

Christmas is the clearest example because it exposes the contradiction so plainly. Kindness and generosity were never meant to be seasonal. They were never meant to depend on music, lights, or a reminder from the calendar. Christmas exists because Christ was given first. Giving was the response, not the point. When you keep the behavior but strip the origin, you get generosity without grounding. It looks right for a moment, then disappears as soon as the season ends.

This is the same pattern that shows up everywhere systems collapse. You strip the foundation and wonder why the structure does not hold. Most productivity systems fail because they sell the habit without the operating system underneath it.


New Year’s Resolutions Are Performance Theater

New Year’s resolutions fail for the same reason. People do not change because the year changed. They change when the cost of staying the same becomes unbearable. January offers the illusion of a clean slate without real pressure. It lets people postpone discipline while feeling serious about it. Promises get made. Systems do not get built. Motivation fades. Life resumes.

This is victim mindset disguised as ambition. Waiting for the calendar to give you permission to change means you have already decided you are not the operator of your own life.

I wrote about this in how to build momentum. Momentum does not care about dates. It cares about consecutive action. One rep after another. One decision reinforcing the last. You do not build momentum by declaring intent on January 1st. You build it by making the hard call when no one is watching and nothing feels different.


Love Is Not a Calendar Event

Valentine’s Day follows the same script. Love gets reduced to gestures instead of habits. Money replaces presence. Performance replaces consistency. If affection only shows up when it is expected, rewarded, and socially validated, it is not love. It is compliance.

Mother’s Day and Father’s Day are no different. Gratitude is important, but gratitude that only surfaces once a year is not gratitude. It is obligation. Appreciation that has to be scheduled was never embedded to begin with.

These holidays did not create the problem. They reveal it.

People outsource meaning to events because daily ownership is harder. Daily love requires patience when you are tired. Daily kindness requires restraint when you are annoyed. Daily discipline requires doing the right thing when there is no ceremony, no applause, and no audience.

This is what I mean by survivable life routine—values that hold when nothing is watching. Respect at home works the same way. It doesn’t perform. It operates.

Events are easier. They offer permission without responsibility. Symbolism without sacrifice. A way to feel aligned without changing how you live the other three hundred and sixty four days of the year.


Crisis as the Only Teacher

This same pattern shows up in its most extreme form when people only change after a crisis. A diagnosis. A collapse. A near death moment. Suddenly clarity arrives, not because inspiration struck, but because negotiation ended. There is no calendar to hide behind when consequences are real.

I have watched this in remote workers who coast until job security becomes real. In people who ignore warning signs until their body forces the conversation. The crisis does not change people. The crisis removes the option to keep pretending.

That is the truth people avoid. Change does not come from dates. It comes from pressure. From cost. From accountability instead of excuses.


Values Are Operating Systems, Not Features

I do not believe values were meant to be seasonal. I do not believe love was meant to be scheduled. I do not believe discipline was meant to be deferred. And I do not believe Christmas was meant to become a mood people borrow once a year.

That stance is consistent with how I approach everything else I write about. Standards do not work when they only exist during inspections. Health does not improve when effort only appears after collapse. Work does not get better when discipline depends on motivation. Life does not improve when values are treated like events instead of baselines.

This is my site. This is my voice. These are my values.

If someone disagrees, that is fine. Disagreement does not require silence. What I reject is the idea that meaning survives when it is compressed into dates and ceremonies instead of lived daily.


The Real Test

The real test is never the holiday.

The real test is the day after.

When the decorations are gone.

When the motivation fades.

When nothing is prompting you to act differently.

If a value disappears when the date changes, it was never a value. It was a moment.

And moments, no matter how meaningful they feel, were never meant to carry the weight of a life.


Related:

Jaren Cudilla
Jaren Cudilla
Director of Systemic Disruption & Cognitive Sarcasm

I write about values that hold when the calendar stops telling you what to do. This is for people who are tired of performing discipline during holidays and resolutions, then watching it collapse the day after. If you want baselines that survive when motivation fades and no one is watching, you’re in the right place.
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